“Lucinda has unrivalled expertise and experience in identifying the key issues facing a school and how best to develop the right communications and marketing strategy. We secured Lucinda’s guidance to support us in researching, communicating and managing very significant strategic changes. Lucinda’s years of experience, knowledge and wisdom in school marketing and communications and her calm manner in ensuring that every ‘i’ is dotted and every ‘t’ crossed is hugely reassuring; a truly committed and first-class professional, at the very top of her game.”
Dr Colin Diggory, Former Headmaster of Alleyn’s School, Dulwich and Latymer Upper School, London; Chairman of the Board of Directors, Mount House School (Holdings) Limited & Radnor House Group of Schools
“Without your vision we would not have made changes or taken the steps forward on marketing generally. We very much appreciate your input, your important observations and clear view on marketing. Thank you!”
Penny Franklin, Bursar, St Andrew’s School, Pangbourne
“Having conducted extensive research, a strategic marketing review and developed our 2018 marketing plan, Lucinda has helped us to better understand our opportunity, points of difference and strengths within our market. She is professional, supportive and has challenged our thinking throughout.“
Charlotte Rogerson, Headmaster’s Wife, Cottesmore Prep School
“140 characters are not enough to thank you for your fabulous contribution, Lucinda. Your initiative, drive, energy and organisation made our events an outstanding success.”
Chris Carlier, Bradfield College
“As well as being a best in class marketing professional, Lucinda is recognised for her creativity. I had the privilege of working with Lucinda for almost four years and her award winning campaigns are a reflection of her passion and ability to bring together multiple disciplines from PR, communications, media, advertising and brand to deliver impactful marketing programmes. Lucinda will motivate and inspire the very best results in any organisation.”
Sonal Thakrar, Global Communications, Cisco
“Lucinda Grafton has the wonderful ability of making ideas come to life. She brings her knowledge and years of commercial experience to the table, understanding what will work and what won’t. Lucinda’s supportive and encouraging manner, and endless patience and dedication, have helped us become one of the top Nursery schools in the area and beyond.”
Harriet Hathaway, Headmistress, Harriet House School
Clients
Grafton Marketing’s recent clients include: Bradfield College, Cothill House, Cottesmore School, Luckley House School, St Andrew’s School, Pangbourne , Sunningdale School and Moulsford Prep School.
Lucinda has also worked as a consultant for leading independent schools’ consultancy, RSAcademics, advising leading schools across the UK on strategic communications and marketing.
Awards
Over the last two decades Lucinda has spearheaded numerous award winning Advertising, Direct Marketing, Digital and Innovation campaigns and has been recognised as a Marketing Rising Star by Marketing Week Magazine.